Alix Cucinotta begins her third year at Arcadia and first as the Associate Director of Athletic Communications after being elevated to the role in August 2024.
During her time in Glenside, Cucinotta has helped elevate the Knights' social media content to new heights, generating content that has vaulted the social media towards the top of the conference. In addition, to in-game and engaging social media content, Cucinotta oversees scoring areas, monitors student workers, and assists with department initiatives such as the Awards Banquet and Hall of Fame ceremony. In 2024, Cucinotta planned and executed the Finals Countdown, a charity staff and faculty basketball game that generated over $700 for Montgomery County Rotary Special Athletes. For her efforts, Cucinotta was awarded the Athletics Service Award by the department.
Cucinotta came to Glenside after spending two summers as a Mentor and Social Media Lead for Beyond Sports Tours in Playa Flamingo, Costa Rica. While with Beyond Sports, Cucinotta was the primary social media content creator, recording footage and taking photos and editing recap videos for each of the six 10-day sessions. Cucinotta also served as a social media manager at Impact at Cobbs Creek, where she managed and produced social media content, coordinated the content release calendar, collaborated with other team members on engagement projects, and helped contribute marketing insight to increase engagement with younger generation.
Cucinotta graduated Summa Cum Laude from North Carolina Wesleyan with a degree in Communications and Cinema Media Studies in 2021. While at North Carolina Wesleyan, Cucinotta was a four-year member of the Battling Bishops women’s lacrosse program, earning three All-USA South Conference selections. During her senior year, Cucinotta served as the Student Coordinator of Videography, which included producing episodes of Bishop Gaming Association and Checkmate, one of BGA’s tv shows. Cucinotta also served as the videographer for the women’s basketball program, where she shot, edited, and produced highlight videos and promotional videos.